Digital Communications Specialist

  • Company:
    Michael Page International GmbH
  • Location:
  • Salary:
    negotiable / month
  • Job type:
  • Posted:
    2 days ago
  • Category:

Do you have a proven experience with increasing engagement and activity?

About Our Client

The sole purpose of this role is to drive B2B and B2C acquisition and retention, increase market share and support the execution of a fully integrated digital marketing strategy. You will be responsible in driving demand, building and managing all online communications. Reporting directly to the Customer Communications Manager this role requires someone who is data-driven and an expert in writing and creating high quality digital content. You will be highly skilled in social media and content marketing, a power user of analytics tools, competent in email marketing techniques and understand SEO and SEM.

Job Description

  • Develop and manage the social media calendar in collaboration with internal stakeholders.
  • Build and manage online communities through outreach programs targeting influencers, partners, champions, customers and publisher networks.
  • Oversee the design and content of social media accounts.
  • Work with external agencies in optimising paid media by providing insights and learnings on customers, key messages and campaigns.
  • Manage the creation, delivery and amplification of social media and online content ensuring alignment with key business objectives.
  • Manage the production and broadcast of customer communications including email newsletters, eDMs, customer onboarding etc.

The Successful Applicant

To be successful in the role you must have excellent communication skills with a strong technical ability. You will be fully across traditional and digital communications as you will be responsible in managing all social media channels and support the implementation of advertising and manage customer engagement. Building key relationships with internal and external stakeholders is extremely important and you will be confident in delivering key messages and acting as a point of contact for the Marketing & Communication Team.

What’s on Offer

For your commitment to the role you will be rewarded with a competitive salary package and exposure to working in a collaborative and professional environment. The team have multiple campaigns and projects running at any given time and it will be your responsibility to drive and deliver maximum optimisation whilst generating a wider audience reach.

Key requirements for the role are as follows:

  • Proven experience of using digital technology to engage audiences
  • An inspiring and creative thinker with ambition, vision and enthusiasm
  • Self-motivated, positive, flexible and reliable
  • Experience in increasing online engagement and measures
  • Good command of written and spoken English
  • Proficiency in MS Word, PowerPoint and Excel
  • Well-organized with good interpersonal and communication skills
  • Strong sense of responsibility, positive-thinking, self-motivated, and a good team player