Digital Manager – Mimco

  • Company:
  • Location:
  • Salary:
    negotiable / month
  • Job type:
  • Posted:
    3 days ago
  • Category:

The Role

Join Mimco as the Digital Manager and be responsible for leading a team to drive the sales and profit of the online store whilst optimizing customer experience through the creation and implementation of the eCom and digital marketing strategy.

Key Responsibilities

  • Manage sales and trade of the online store by continually identifying opportunities to evolve and improve sales, profit and customer experience
  • Oversee and manage the execution of merchandise and marketing plans
  • Drive Mimco’s online service levels including fulfilment KPIs, customer service & CX working closely with the group distribution and customer service teams
  • Measure and monitor online performance, presenting trade results and recommendations
  • Identify, drive and coordinate the implementation of site improvements across the web platform working closely with the Group Omni team
  • Use online metrics to identify areas of improvement and strategic opportunities for the business across CX, trade, merchandise, digital marketing, site improvements and fulfilment
  • Lead the development and delivery of the digital marketing strategy across paid digital channels including SEM and emails and SEO to deliver key KPI’s, merchandise, seasonal and brand marketing strategy
  • The Ideal Candidate has

  • A strong background in online trading/merchandising for an online store or business, preferably within the retail/fashion/beauty industry
  • Experience in driving sales and conversion online through trade recommendations and CX improvements
  • Exemplary knowledge of web store operations and marketing tools including content management systems, Salesforce Marketing Cloud platform and Google Analytics
  • Leadership experience with proven experience in coaching and developing a team
  • High attention to detail and organizational skills
  • Excellent communication skills & stakeholder management experience
  • Why work for us ?

  • A competitive remuneration package, including incentives
  • Bi-annual product allowances and generous discounts on all brands products (Country Road, Trenery, Witchery, Mimco and David Jones) for you and your immediate family
  • Birthday roster day off
  • Excellent career progression involving regular training and on the job development
  • A genuine, open and high performing culture
  • Opportunity to become involved in our Corporate Social Responsibility program, by supporting our community partnerships
  • About Us

    MIMCO designs unique accessories collections. We dream, explore and play with whatever gives us delight in the moment. Our environments are full of precious personality-filled products and our in-store experience is all about you – the strong individuals who are drawn to something different.

    Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process.

    Country Road Group prefers to manage all sourcing directly, please submit your applications to this role if you are interested. Please note introductions via agency will not be accepted.