Head of Audience Intelligence

  • Company:
    News Corp Australia
  • Location:
  • Salary:
    negotiable / month
  • Job type:
  • Posted:
    6 hours ago
  • Category:

Head of Audience Intelligence Sydney NSW, Australia

+ Lead the design and delivery of our audience insights program

+ An opportunity to innovate, challenge the norm and pioneer the way forward

+ Close to Central

Reporting directly to the General Manager, Growth Intelligence, this is a newly created role within our Growth Intelligence Centre. A role that you can own, you will work closely with cross-functional leaders to develop and steward an industry leading understanding of our audiences and where they’re headed. We are empowered and driven to deliver compelling research that directly drives growth and will underpin the strategic direction of News Corp. For a commercial minded analytics leader this is truly a once in a lifetime career opportunity.

**What’s the role**

+ Consistently champion and drive world class work – Lead the design and delivery of the audience insights program to inform the company wide executive of growth opportunities.

+ Forward-thinking collaboration – Transition insights activities from tactical support to strategic partnerships, proactively informing, and influencing with a focus on forward looking, insights-based decision making.

+ Drive audience growth through fewer, bigger intelligence outputs relevant across business units, complemented by targeted bespoke work

+ Build a high performance, highly motivated team with an empowered culture at the core.

+ Insatiably challenge the status quo, bring a passion for continuous business improvement.

+ Simplify & remove duplication. Standardise process and outputs wherever possible to have a comprehensive and consistent perspective.

+ Manage multiple work streams, own decisions, handle big budgets and communicate clearly at every level of the business.

**Who are you?**

+ Significant experience in Customer Strategy, Customer Insights, Research, or Equivalent.

+ As leader you are deeply passionate about building capabilities and turning good people into great. You have a deep understanding that all roads lead to culture.

+ Industry-leading understanding of advanced and novel quantitative research methodologies.

+ Exceptional ability to dissect and interpret the underlying commercial needs of insights requests, assess the expected outcomes of an engagement, and manage research needs based on the underlying return on investment.

+ Ability to architect advanced audience models and connect disparate informationsources.

+ Exceptional internal and external stakeholder management.

+ Passionate about contemporary data platforms and technology, insights platforms, and emerging quantitative methodologies that can improve our insight capabilities.

+ Proven track record in navigating change and ambiguity.

**What’s in it for you?**

+ Attractive remuneration package

+ An opportunity to innovate, challenge the norm and pioneer the way forward

+ A truly collaborative environment

+ Variety of work where no two days are the same

+ Work with some of Australia’s most recognised and prestigious brands

+ Make a difference as part of Australia’s most influential media organisation

**Who are we?**

We are Australia’s number one and most influential media organisation with more than 150 prestige brands across news, sport and lifestyle. Each month more than 17 million Australians choose to consume news and information from our digital and print products – more than any other media group in Australia.

**What’s next?**

Apply now or for more information on careers at News Corp Australia visit www.newscorpaustralia.com/careers

**Type:** Permanent

**Category:** Marketing

**Reference ID:** AU1234AC000736

**Date Posted:** 08/10/2020