App Marketing Specialist

Skill Set

Computer Skill

Analytical Skill

Responsibilities

• Plan and execute targeted app advertising campaigns across various channels, including app stores, display networks, and mobile ad networks.
• Collaborate with cross-functional teams, including product, design, and development, to ensure app marketing initiatives align with overall business objectives.
• Ensure targets are achieved and manage, analyze and optimize campaigns to achieve and exceed KPI’s
• Optimize app store listings, including app titles, descriptions, keywords, and visual assets, to improve discoverability and conversion rates.
• Ensure the growth of the various company apps and the portfolio as a whole.
• Provide ad-hoc, weekly and monthly reports to all internal parties based on performance per product and per campaign.
• Ensure continuous communication and meetings exist between all internal stakeholders to ensure ...