Area Sales Manager (East Midlands)

Workforce Staffing Ltd • Beoley, Worcestershire • Posted July 14, 2026

Position Overview

Area Sales Manager – East Midlands & Lincolnshire.

Northamptonshire, Leicestershire, Lincolnshire, Nottinghamshire, Derbyshire

Let’s be honest…

Too many plant sales roles have become predictable. 

A handful of key accounts

A bit of repeat business

Discount when needed

Hit a number (sometimes)

 And the cycle continues.

We’re not interested in that.

At McHale Komatsu, we’re building a sales team that actually takes market share.

Not talks about it.

Not blames the market.

Not hides behind “it’s a tough patch”.

Takes it. 

Backed by world-class Komatsu products, industry-leading technology and the strength of the McHale Group, this is a genuine opportunity to build market share in one of the UK’s most competitive equipment sectors.

This role isn’t for everyone

If you’re happy: 

Living off existing accounts

Waiting for enquiries

Blaming price, produc...