Associate Director, Regional Sales

Equitable Bank • Vancouver, British Columbia • Posted July 06, 2026

Position Overview

Market Share Growth

  • The incumbent must be a highly organized individual that can organize their team to meet targets set out and increase market share within their specified region. The incumbent will execute the following duties in close consultation with the VP of Sales:

  • Establish and oversee regional segmentation strategies across multiple provinces, ensuring optimal broker coverage, capacity balancing, and territory alignment.

  • Monitor aggregate regional performance across all assigned geographies, identifying inter-region variances and reallocating resources as needed.

  • Drive consistent sales execution standards across regions, ensuring alignment in KPI expectations, call/visit cadence, and submission quality.

  • Lead cross-region performance calibration sessions to share best practices and improve underperforming areas.

  • Accountable for balanced growth across Alternative a...