Brand manager

Brand Manager

About the Role

Will report into Marketing Manager for Africa Cluster. The role is responsible for developing, managing, and creating sustainable brand based on a comprehensive understanding consumer needs, anticipating and adapting to market shifts across key markets within the Cluster. Required for the role, is an organised individual with the ability to multi-task and prioritise. Work well within team environment and individually when needed.

Key Responsibilities Comprehensive understanding of category dynamics supported with business resources to seek out opportunities to solve long terms and short-term needs. Develop brand plans for the year ahead, clearly articulating specific focus areas (NPD’s/Activities/Pricing/Distribution/Country Expansion) for brand. Translate consumer insights into innovative product solutions. Involvement in end-to-end process of new product development. Work cross functionally with internal stakeholders to drive marketing-s...