CLV Growth Specialist

Overview:

The CLV Growth Specialist is primarily accountable for driving customer lifetime value and engagement growth by translating data-driven insights and capabilities into scalable programs, campaigns, and commercial initiatives. Sitting at the intersection of growth strategy, analytics, and execution, this role focuses on identifying the most impactful growth opportunities and bringing them to life through coordinated efforts across marketing, product, and data teams.

This individual plays a key role in ensuring that growth initiatives are grounded in strong business logic, effectively executed, and continuously optimized based on performance and customer behavior.

What you will do:

• Developing and owning customer lifetime value and engagement strategies — identifying key growth levers across customer segments and lifecycle stages, and translating them into actionable initiati...