CRM Specialist

Cobden & Carter International • Quezon City, Metro Manila • Posted July 16, 2026

Position Overview

Job Summary

We are looking for a proactive Customer Relationship Management (CRM) Specialist to support the development and execution of customer engagement strategies across digital channels. This role focuses on managing customer journeys, leveraging data insights, and executing lifecycle campaigns to strengthen customer relationships and improve retention.

The successful candidate will own the day-to-day execution of lifecycle campaigns and customer journeys across email, SMS, and messaging channels, help analyze customer behavior and campaign performance, and support initiatives that enhance the overall customer experience across online and in-store touchpoints. They will do so in close collaboration with the Digital Strategy Manager.

Campaign & Customer Journey Management

  • Design and execute CRM campaigns across platforms such as Email, SMS, and Viber, ensuring timely delivery and accurate seg...