Digital Marketing Manager

The Digital Marketing Manager is responsible for planning, executing, and optimizing digital marketing strategies to enhance brand visibility, generate leads, and drive business growth. This role oversees all digital channels including social media, search engines, email marketing, and website management. 5–6 years of experience in digital marketing Experience in pharma, healthcare, FMCG, or B2C/B2B industries preferred Pharmaceuticals & Healthcare FMCG E-commerce Technology & SaaS Digital Strategy & Planning ïDevelop and implement comprehensive digital marketing strategies aligned with business goals ïPlan campaigns across multiple channels (SEO, SEM, social media, email, display ads) ïAllocate budgets and optimize ROI across campaigns Campaign Management ïExecute end-to-end digital campaigns (product launches, promotions, awareness drives) ïMonitor campaign performance and optimize based on analytics ïManage paid advertising (Google Ads, Meta Ads, etc.) Content & Brand Management ïOv...