Director, Customer Loyalty

Cochran Automotive • Pittsburgh, Pennsylvania • Posted July 04, 2026

Position Overview

DIRECTOR – CUSTOMER LOYALTY

Position available at #1 Cochran Buick GMC, Inc. in Pittsburgh, PA. Work closely with management and our growing Marketing & Brand team and leverage data science to identify customer needs and create customer segments to effectively grow revenue. Will also provide advice and guidance on a CRM strategy that successfully engages and retains customers from purchase to repurchase. Responsible for the following duties:

  • Collaborate with the VP & Chief Brand Officer in defining and establishing a vision, roadmaps, strategic plans, and procedures for the creation and development of effective customer loyalty and engagement program using customer research and projected business impact.
  • Participate in research and focus groups, conduct data analysis, and discern common themes and patterns within available customer feedback to fully understand the customer’s voice, and design, develop, and execute customer loyalty and engagement ...