DTC Data Analyst

As our DTC Data Analyst, you’ll play a critical role in supporting commercial and operational performance through clear, actionable data insights. You’ll work closely with the DTC Operations Manager and partners across Finance, Marketing, and Planning to drive a more data-informed culture across the business.

What You’ll Own

Insights & Performance

• Deliver reporting across key DTC metrics including sales, labour, productivity, conversion, and customer experience

• Analyse trends to identify risks, opportunities, and key drivers of performance

• Translate data into clear, relevant insights for stakeholders

• Support trading updates and performance reviews with data-backed storytelling

• Track key initiatives against targets and highlight areas that need attention

Forecasting & Commercial Impact

• Support forecasting and reforecasting u...