General Manager – Consumer Electronics

Black Pearl • Dubai, Dubai • Posted June 08, 2026

Position Overview

We are partnering with a prominent organization looking to appoint a General Manager – Consumer Electronics to drive business growth, retail expansion, and brand positioning across the UAE market.

Key Responsibilities

  • Develop and execute business strategies to drive sales and market expansion
  • Lead sales across retail, modern trade, and e-commerce channels
  • Manage key accounts, distributors, and strategic partnerships
  • Oversee product lifecycle management and pricing strategies
  • Analyze market trends, customer behavior, and competitor activity
  • Ensure operational efficiency, including after-sales service excellence
  • Drive financial performance, cost control, and profitability
  • Build and lead high-performing commercial and operational teams