IAMS Brand Growth Lead at Mars
Mars UK • bolton, on • Posted July 09, 2026
Position Overview
Lead brand innovation and growth for IAMS as Integrated Growth Lead at Mars in Bolton. Leverage data-driven strategies in collaboration with cross-functional teams every day.
As Integrated Growth Lead, you will focus on developing strategic initiatives for IAMS's long-term success. This pivotal role includes managing P&L, analyzing consumer trends, and driving cross-functional efforts. Your expertise will directly impact the brand's market positioning and overall growth goals.
Key Responsibilities:
• Lead Integrated Growth initiatives for IAMS
• Develop brand and business growth strategies
• Analyze consumer trends for new initiatives
• Manage P&L to achieve growth targets
• Collaborate on product launches with global teams
Requirements:
• Mandatory degree in Business or Marketing
• Minimum 5 years of FMCG brand marketing experience
• Proficient in Nielsen data and analytics
• Strong leadership and communication skills required
• Fluent in English...
As Integrated Growth Lead, you will focus on developing strategic initiatives for IAMS's long-term success. This pivotal role includes managing P&L, analyzing consumer trends, and driving cross-functional efforts. Your expertise will directly impact the brand's market positioning and overall growth goals.
Key Responsibilities:
• Lead Integrated Growth initiatives for IAMS
• Develop brand and business growth strategies
• Analyze consumer trends for new initiatives
• Manage P&L to achieve growth targets
• Collaborate on product launches with global teams
Requirements:
• Mandatory degree in Business or Marketing
• Minimum 5 years of FMCG brand marketing experience
• Proficient in Nielsen data and analytics
• Strong leadership and communication skills required
• Fluent in English...