Influencer Marketing Specialist

Job Description

WHAT YOU'LL DO

As Influencer Marketing Specialist, you drive local influencer marketing by adapting global strategy, running end-to-end campaigns, and building strong relationships with creators and agencies.

• Implement the Global Influencer Marketing strategy and operating model in the local market
• Plan, execute, and optimize local influencer campaigns across platforms such as TikTok and Instagram Reels, ensuring activations resonate locally
• Manage influencer collaborations end-to-end, including briefing, creator selection, timelines, and partner coordination
• Identify and engage relevant local creators, building strong relationships with talent and agencies
• Track campaign performance, engagement, reach, and impact — sharing insights and continuously optimizing strategies
• Act as liaison between the Global Influencer Marketing team and the local market, ensuring regional nuances whil...