KOL Management Specialist

Responsibilities

• End-to-end management of key influencers (KOL), including sourcing influencers, relationship management, content ideation, and selecting content
• Access to influencers network to identify and source the right influencer profiles that meet objectives and reach intended target audiences
• Develop and maintain close relationships with key influencers to ensure they deliver engaging and effective content ideas for ShopeePay and Monee.
• Plan, brainstorm and brief content to influencers to promote key business objectives, including campaign awareness, educate new launches, and more
• Analyze influencer content performance and measure their success in promoting company objectives
• Stay up to date with latest content trends to be adapted into ShopeePay and Monee campaigns
• Develop and design program GTM, including creating program creatives and communication materials.
• Monitor program performance, ident...