Media Strategy Manager
Bill Alexander Ford Lincoln • Sonora, California • Posted July 21, 2026
Position Overview
We are seeking a results-driven Media Strategy Manager to lead the planning, execution, and optimization of integrated media campaigns. This role is responsible for developing data-driven media strategies across digital and traditional channels to maximize brand visibility, engagement, and ROI.
The ideal candidate combines analytical expertise with creative thinking and has a deep understanding of audience targeting, media buying, and performance measurement.
Key Responsibilities
- Develop and execute comprehensive media strategies aligned with business and marketing objectives
- Plan and manage multi-channel campaigns (digital, social, programmatic, TV, radio, and print)
- Analyze audience insights, market trends, and competitive landscapes to inform strategy
- Collaborate with internal teams (creative, marketing, analytics) and external media agencies
- Oversee media budgets, allocati...