Senior Creative Strategy Lead in Toronto

Kulin • ottawa, on • Posted July 09, 2026

Position Overview

Take charge as a Senior Creative Strategy Lead at CBTW in Toronto, balancing team leadership with direct involvement in creative strategies. Thrive in a dynamic, DTC-focused environment.
In this role, you’ll lead a small team while managing some of CBTW's key clients. Your expertise in coaching junior strategists will help in crafting data-driven creative solutions that resonate well with diverse customer bases. A collaborative atmosphere with design and editorial teams ensures that your ideas come to life with precision and clarity.
Key Responsibilities:
• Lead coaching sessions for strategic development
• Pioneer innovative ideas and new working methods
• Partner with clients to understand brand narratives
• Collaborate on creative production from concept to output
• Conduct regular creative performance analysis
Requirements:
• Significant experience in a senior creative strategy role
• Deep knowledge of DTC market strategies
• Strong client relations...