SEO Analyst (Colombia)

Eddy Pump is a fast-growing international engineering and manufacturing company. We are currently looking for a SEO Analyst.

Responsibilities

• Plan, develop and implement our SEO strategy
• Work towards organic search optimization and ROI maximization
• Regularly perform thorough keyword research
• Identify key SEO KPIs
• Monitor redirects, click rate, bounce rate, and other KPIs
• Prepare and present reports regularly
• Identify our buyer persona to better target identified audiences
• Identify problems and deficiencies and implement solutions in a timely manner
• Produce meaningful marketing KPI dashboards and deliver monthly, cross‑channel performance reports with actionable insights
• Develop conversion optimization strategies, aiming to improve efficiency in the digital marketing department and increase ROI
• Implement tracking into various marketing initiatives using Google Tag Manager...