Store manager - winelands

Carrol Boyes • paarl, western cape • Posted July 17, 2026

Position Overview

About the Role

The Store Manager is responsible for the overall performance, profitability, and operational excellence of the store. This includes driving sales, delivering exceptional customer experiences aligned with the Carrol Boyes brand, leading and developing the store team, and ensuring full compliance with company policies, procedures, and retail standards.

Purpose

As a Store Manager at Carrol Boyes, you are a brand custodian and business leader within the retail operation. You are accountable for sales performance, customer service excellence, people management, stock control, and store presentation, ensuring the store consistently reflects the premium standards of the brand.

Responsibilities Sales and Commercial Performance Drive store sales to achieve and exceed set targets. Actively lead by example on the sales floor, engaging customers and closing sales. Analyse sales reports, trends, and KPIs to identify opportunities for growth. Implement promotional ac...